Positioning Corporate Brands

  • Website
  • Infographic

Synlogic wanted a brand to bring to life its pioneering approach to engineer a new class of medicines, called synthetic biotics, that harness the power of the microbiome – a newly-recognized organ essential to human health. In building Synlogic’s story in a new website, we produced a visual library of imagery with an ‘iconic’ high-tech look, architected the story for how synthetic biotics are engineered, and developed an educational primer on the microbiome.



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