Depicting Impact on Patients

Baxalta – Gene Therapy
  • Infographics

Baxalta wanted to highlight its gene therapy R&D for the treatment of hemophilia, one of the company’s most significant therapeutic areas for products and innovation.  We created an infographic for describing how gene therapy works for hemophilia within the patient journey. The infographic served as a core communications asset, alongside of key messages we developed for Baxalta’s gene therapy innovation story.


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